Some time ago a big advertising magazine had a lead article, “Objections to intermarriage in 2014?”

Like any magazine editor, it expressed shock that mere consumers would dare object to a Quaker Oats (?) ad featuring a mulatto child going from his white mother to his black dad.

The first irony here is what ADVERTISING is all about.

Advertising is supposed to be the science of KNOWING public opinion, not of JUDGING it.

Like any other big magazine, this publication hired an editor from the pool of carbon copies produced by the magazine bureaucracy.

But in advertising, astonishment at real public attitudes is not a mistake of the public, but of the advertising industry.

Advertisers are hired to KNOW public opinion, not to be astonished by it.

Let me explain this further: The magazine editor bureaucracy produces editors who tell the public what it SHOULD think.

Advertising is about what the public DOES think.

So the carbon copy editor did not come up through the advertising industry.

In real advertising, the question is “What do people prefer?” not “In the Year 2014 on the Magic Clock, this is what the public SHOULD think.”

No editor, least of all in advertising, would hire ugly models. Models for ads are not representative of the public. No matter how often you repeat, “Real people don’t look like that,” there is no way this side of Hell that advertisers are going to hire fat, ugly models.

To most White people, the kid looks like every other mulatto.

In real world advertising, you don’t tell people that ugly is lovely. That is fine for mainline magazines.

But in the real world real consumers don’t LIKE ugly. Period.

I pointed out that we need to avoid terms, like “save the white race,” that allow anti-whites to remind people of the Old Days.

There was surprise at that.

I was there, I was drafting speeches, when the Great Educated Spokesmen of the South screwed up the truth so completely that we can’t be associated with them now.

Southerners knew: 1) that the world was overwhelmingly non-white, 2) that only a racist mentality kept the third world from overwhelming the white world.

To change our racial attitudes would be suicide.

But not one single spokesman the dombasses paid to represent them would accept a speech with the simple truth in it.

When I drafted a speech that put those two simple facts into plain English, they would tell me that it was the integrationists who called attention to the world’s non-white majority. So we couldn’t say that.

They were too Educated, too Sophisticated, too Subtle to bring it up.

Like so many of today’s AMPWs — anti-Mantra pro-whites — their entire dialogue was devoted to REACTING to what the anti-whites said.

They never told the truths everyone sees now and a lot of people would have seen then.

What those Great Spokesmen said then what such a mishmash of reactions and idiotic “Shrewdness” that they are STILL a laughing stock.

And today’s Jews and News AMPW reactors are following the exact same path.